Client:
Rebranding :
Rebranding strategy & animation:
Illustrations:
MintCloud
Weronika Dyląg
Justyna Gostkiewicz
Agnieszka Pakuła



Rebranding Strategy


Preparing a comprehensive rebranding strategy for a startup - Mintcloud,
a loyalty application, consisting of: 

  • ︎  Determining the personality of the brand,
  • brand aspects and the archetype.
  • ︎  Establishing the vision and mission of the  brand & business and marketing strategy.
  • ︎ Communication strategy during the rebranding.
  • ︎ Implementation of a unique image strategy,  distinguishing the brand from competition.

I have also lead brand workshops 
for the MintCloud team.


Animation





Animated tutorials


















© Justyna Gostkiewicz